Growing up in and around motocross and supercross made the transition of working there pretty natural. I’ve been working in the marketing/PR realm of this crazy industry for awhile now, and I love it! It’s always interesting, always something new, yet I find myself working with the same core of people on a regular basis because the industry is so small. It’s like a family, and it’s really special when you find something like that in a work situation. My most recent project as a newly-dubbed business owner is the weekly post-race reports/press releases for Rockstar Energy Husqvarna Factory Racing. I’m signed on to craft these reports for both Supercross and Motocross, and I’m so glad I met the folks over there. It’s been awesome to work with and learn about something as iconic as the Husqvarna brand.
The reports are posted on the team’s website and emailed out to endemic media and company employees after every race.