email marketing, gif email campaign using mailchimp for mother trucker & co.
Another super cute email campaign for Mother Trucker & co. designed with a combination of Illustrator and Photoshop and distributed via Mailchimp. The ladies at Mother Trucker & co. like to keep everything fun, so I try to make each email colorful, fun, animated and on brand. I always love going back and looking at the analytics after each email has been out for a few days to see what people are clicking on the most and, obviously, how much money was made directly from these emails. This one did great in analytics.
Are you subscribed to the Mother Trucker & co. email list? If not, you're missing out on all my awesome email campaign designs. I use Mailchimp - and I love it. It's such an amazing program (although you will need a designer to do the main design if you're looking for something a little more involved and don't know how to use Photoshop) - but overall it's so easy. Also, the analytics and integrations (like connecting to your Shopify store so you can see exactly how much money your campaigns are generating....which is awesome for agencies like me who need to show results) are seriously the best. Now I'm off to work on next week's campaign...
Things to keep in mind on days like these......
design prompts | smoke | content creation | graphic design
I'm trying to make it a habit to take a little time every day to work on my technical skills, make some original creative content for my own social channels, and design some fun downloadable things for you guys to purchase like invites, art prints, stock photos etc. I find the best way to do this is with creative prompts. Today's prompt was all about the s m o k e. No matter how busy you are, it's always important to work on your craft and improve your skills a bit. When was the last time you took a good two hours to work on something for yourself??
for the ladies who are kicking ass..you got this girl
content creation + graphic design by ep designhouse
Creative content creation + photo edit for blanc de bleu - ep designhouse
I like to scour the internet for lust worthy products to use in various edits when I need a creative outlet and a break from client work. It's also a great way to jazz up the portfolio with some fresh content. On a random search for 'baby blue' on Pinterest I came across the gorgeous Blanc de Bleu sparkling wine. Just send me all the bottles. I need them for taste testing purposes.
Animated Email Campaign | Digital Marketing | GIF
When something works, it works. I've been doing digital marketing and email campaigns for Mother Trucker & co. for quite some time using MAILCHIMP and we're really narrowing down what's working for them. There are tons of things that we're working on, and there's a ton I could write about regarding my love affair with everything Mailchimp has to offer, but from a design perspective we've really been successful lately with animated email campaigns (gifs). We're noticing the revenue goes up when an animated email is sent out as opposed to a static email (thanks to Mailchimp's amazing analytics and integration features with their online shop).
Are you using Mailchimp and/or animated email campaigns to market your business? I'm here for ya. Shoot me a message below for pricing.
MODERN KID'S BIRTHDAY POOL PARTY INVITATION, EP Designhouse is finally on Etsy!
The good thing about being a designer is that when I need an invite for my kid's birthday party - I've got it handled and it's always going to be exactly what I want. I'll be honest, I did scour Etsy and other sites looking to purchase something by someone else because I just didn't have the time to devote a full day to design (yes, it would have taken me a full day because I'm very picky when it comes to things like this and it's very hard for me to make final decisions...) but I just couldn't find that perfect one.
I ended up putting my own skills to use, and I'm so glad I did. I wanted something fun--but not too kiddie-- and modern--but not too adult. I'm pretty happy with the results.
The best part is I FINALLY opened a shop on Etsy, so you can purchase and download the invite (I'll customize after purchase) if you are in the need for a pool party invitation of your own.